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Today, you need to offer each of your customers targeted promotions, distributed through their preferred channels. This precise handling of commercial data is essential for driving traffic and boosting your sales. We help you revolutionize your production processes while significantly increasing your commercial efficiency!
Digitalizing your processes is a challenge, and our teams are here to help you overcome it.
Matthias NOEL, Chief Customer Officer
Each client account is assigned a dedicated representative who centralizes all requests and directly activates the various stakeholders involved in all the services offered by the group.
We have developed design and execution processes specifically for retail. Our “Pack Team“ workflow tool speeds up your time-to-market.
Retail is a demanding industry, and we ensure that the level of service meets your expectations
We map out the roles and responsibilities of your teams to identify all areas for productivity and efficiency gains.
We then model our recommended architecture of solutions and services. Our objectives: streamline your workflow and accelerate your time-to-market.
Our vision of pre-press 2.0 allows you to produce more easily, with greater personalization, agility and responsiveness.
We have the best automation experts
These layout specialists interpret your brand guidelines across multiple technologies and channels without sacrificing impact or quality.
They structure and ensure the smooth operation of data flows and manage connections with your digital distributors and partners.
We have a creative team that specializes in retail topics: price guidelines, iconography, automatable layouts
We create perfectly automatable publication frameworks that express both the creativity and power of your commercial identity.
We create publication processes that can be accurately automated for any channel, while maintaining a high level of creativity to ensure the strongest experience your brand… From simple signage to full page catalogue layouts.
Our design teams are experts in meeting your branding and packaging needs for your private label products
We have a unique approach to creative development and the production processes required to bring your private label products to market. With our workflow management tool, “Pack Team,” we accelerate time-to-market, ensuring your private label products are on shelves faster.
Promotional communication in retail sector plays a crucial role in the transition to digital. This shift responds to the challenges posed by the decline of paper flyers and catalogs. It is driven by several factors, including rising paper costs, government regulations like “OUI PUB,” inflationary pressures, and retailers’ adjustments to better leverage their data.
Retailers are adopting different approaches, from reducing flyer usage to ambitious initiatives like the “zero flyer” announcements. The shift to digital is also marked by strategic adjustments from major players such as Carrefour, Leclerc, Intermarché, Système U, LIDL, Auchan, Monoprix, and Casino. These changes aim to optimize the impact of promotions while meeting the evolving expectations of consumers in an increasingly digital landscape.
ARISTID is the partner of retailers! We help you digitalize your promotions.
With our digital tools, we enable the personalization of promotional offers while significantly reducing paper waste
